YO! Sushi social media

Working with Freelance Creative Copywriter Gavin Lucas as a creative team, we have brainstormed, planned, written and produced YO! Sushi's social media content since October 2018. We work closely with the restaurant brand's Digital, Content & Campaign Manager to create a social media strategy and calendar that then informs each month's content from bespoke product photography to working with user generated content and influencers and writing social posts in keeping with the brand's tone of voice. I provide Art Direction on social shoots as well as design assets, collate user-generated content, edit video clips and create short animations for both the client’s organic feeds and paid media adverts.